Marketing Automation Services
If you suspect your PPC account is underperforming and missing out on valuable ROI, it pays to have an expert’s eyes on it to evaluate areas of deficiency and improvement. At Techwood Digital, we offer PPC audits as a stand-alone service for those who are looking for ways to improve their current paid search efforts.
What is marketing automation?
Marketing automation is the process of creating operational efficiency that results in the scalability and personalization of select marketing functions. Examples of marketing automation include automated email marketing campaigns that automatically qualify interested prospects by sending pre-built messages and content selected based on prospect activity like web browsing habits, interaction with a specific lead magnet or a direct request for more information (i.e. form fill).
Techwood marketing automation services
Marketing automation works differently and is managed through varying types of tools depending on your business’ industry and model (B2B, B2C). We help clients deploy marketing automation solutions across a variety of channels and CRMs.
- Audit of current marketing automation platform or CRM to determine the effectiveness and identify recommendations
- Platform setup and ongoing support
- Integration of automation practices into existing demand generation strategy
- Full setup and execution of marketing automation